Tag Archives: Blog

A Better Project

6 Apr

The Better Project is something I stumbled across neatly whilst surfing my vast array of blog listings and links and clicks or what have you. But this is one neat little project worth another mention.

The Better Project harnesses a sort of  collaborative power of teh interwebs to help make anything better. Litterally anything.

It takes just a few minutes to set up your own project for instance, invite others and start sharing and discussing ideas around topics and interests you care about and want to see change towards. ..Such as coffee…Becuase I had a *nasty* one on the weekend.

But all bad coffees aside, thinking about the way this works though, it could become a good platform for companies and programs or  places to generate feedback and actually listen to the audience at home…or for something/someone new to fill a space where so much is collectively missing.

Anyway, enough babble… have a look.

The Better Project.

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The Stuff of Social Media

22 Dec
...Pick up the *social* card?...

...Picking up the *social* card...

“Oh… it’s only a blog,” she murmured.
About this blog. Your blog. All blogs for that matter; we were talking about the stuff of social media.
I didn’t have a response at the time. I guess I was stuck searching for a rightfully witty comeback.

I couldn’t come up with anything, and later realised that this person- this ‘so called’ critic I was speaking too, didn’t even have a blog.

Pfffft.
WELL.

How can you possibly understand the concept of social media if you’re really not a participant?
And that is my question.
Of course you can understand it all on an intellectual level. Like, I understand heart surgery even though I’ve never studied it or needed it.
But you can never really get it unless you’ve really been in it. And unless you’ve been in it to win it in fact.

So let’s clarify something in my mind here for a minute. The blogosphere, I think, is one of the most valuable and personal forms of social media that exists out there.

And when people talk about authenticity, transparency and its engagement or some hot new social media tool, they’re really talking about that personal relationship of social media. That is, being less confined and alone in this great big world of teh interwebs.

So if you’re not participating and yes that means responding to blog comments and other blogs out there -or if you’re only talking to yourself on Twitter, you lose.

If you don’t actually participate, you’re not really a part of social media. You’re last year’s season.
Pretty much obsolete.
Outdated. Old-school.

And oh yes… traditional media.

‘Doing it’, or interacting is a big responsibility. This is why a lot of people – and a lot more companies – fail at social media. Because we all want to connect to people and ideas, but to do that you have to go ahead and open up. You have to expose that hidden secret, the stash of dark choclate in your desk, or the undisclosed plans for the mysterious year ahead. …Ahem…

But people fail because it takes alot to get yourself out there. I’m not that great at it, but I’m trying to be better because I understand that vulnerability is a good thing. Which in my books, is a start. But practicing it is something different entirely.

Social media is about analysing and defining your own ideas, opinions and passions.
You know, a two-way conversation, or more often than not those racy three-way+ comment agruments that YOU have started with a single opinion/blog post. And in being any way but alone, you discover value and a true understanding that is difficult to grasp if you’ve never even participated in the conversation in the first place.
So, bring it on.

*Image thanks to compfight.com & user Scr47chy.


Worth writing for.

27 Nov
A love for typography just isnt enough, it's about them words.

A love for typography just isn't enough.

So it may have just hit me that I’m a writer. -Of some sort.
It seems almost silly that I’ve been blogging for several months now, and I’ve only just realised through casual conversations (in and out of the blogosphere) that I’m a writer. It’s not an entirely new discovery though.

Seth Godin has a recent post up on his blog talking about ‘The Death of Personal Blogs’. With writing and blogging, it’s become a conversation on the blogosphere – more than just any old ‘cat’ blog – but looking deeper into the spread and share of ideas and to “chronicle” such thinking.

I’ve come to realise in the past few months that writing has an undefined place in my soul. It has become a vice, an escape from the usual 9-5 and it allows me to connect.
And I adore words. I love the idea in linguistics that the more words we know, the more efficiently and effectively we are able to communicate. I love finding the perfect word or set of a words that most accurately conveys what I’m trying to say. And I even like that I can’t always find them… the indescribable is a good place to be, in my book anyway.

And I’m writing this story.

Its almost like finding a way to tell a story and bring people to your notion of understanding and grasp. So when it boils down to it – you can keep pushing to new levels of thought, conversation and writing.

But today, I realised that I truly do love to write. Not just any blogger or a lover of words or apprentice, even. What’s weird is that I didn’t even know it until 2004, when I accidentally stumbled into the creative writing side of my brain with a journal project at uni, never to return.
But that’s a different story.

Then, this year, I threw caution to the wind and admitted the truth to the world – through the notorious means of a blog, however random or varied the content. And now – well, now that beast has been released, it’s pretty much something I need to do.

The past few days have been chaotic – work is chaotic and I have deadlines and proposals and briefs crammed into every space and corner of my waking hours. This evening is my first free evening since last weekend. But when I asked myself do you want to sleep or to write? The answer reverberated throughout my head: We want to write.

So I didn’t stay back to do overtime. Not this time. Because when I neglect fulltime work, I don’t feel half as unbalanced as when I neglect my blog writing. Which is strange. It really has grown on me.

I’d like to be a great many things in my life, and I often try to be and do too many at once. My heart tells me that I should credit the girl inside who writes if I want too – I don’t have to be the girl who always eats sleeps and breathes design, not all the time. That’s pretty amazing to me. I thought if I was one, it would almost be too hard to be good any anything else. But it’s not. It’s been done before.

I know that the girl who designs is inside of me, but right now, it’s time for the girl who blogs to shine through. Not everything has to be done at once, and not everything has to be done to the nth degree.

What a concept.

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You woo me, but can you really win me?

24 Aug
So... Where are we going?

So... Where are we going?

Media has always been inherently social.

A few different blog spaces over the last week have me reflecting on the issue of ‘Social Media’ – where it’s come from, going to and the whole aspect or intent of it in the first place.

Stripped bare of its fundamental essence, media is quite simply a form of information communication.

With traditional media offerings, however, that communication process is typically one way. Product to person.

Nonetheless, it achieves a social dimension by providing a conversational context for audiences, and in this sense media is not only able to shape aspects of society, it becomes part of the social processes and norms too.
I mean, a leading headline for the day becomes a topic of gossip over breakfast. Popular dramas and movies spark discussion amongst the water cooler. Documentaries, events and books are topic for discussion and debate over dinner now.
Many a social acquaintance, friendship or relationship were even created through mutual interests in music, art, theatre, entertainment or topics of discussion that then became a mutual interest.

Media is social.
In a world which consumers have millions of content options, we are increasingly reliant on friends and associates to help us idenify and choose the media we consume. Our social interactions from this are playing a key role in our selection of entertainment choices; what we do, where we visit and what we use from then on. We want what we trust, naturally.

Secondly, socialisation is becoming an inherent feature of the entertainment product itself. A YouTube video becomes more valuable when a work colleague passes it on with a comment about how funny they found it. – A cancer awareness email campaign is more solemn when a friend of a friend adds a note about how the disease affected their life. – And then videos about social media and objects of discussion resonate more when you watch it on the blog of a friend who unravels the topic and identifies it throughout their own social experience.

Entertainment media has always relied on word-of-mouth promotion, which is something i find intrinsically valuable. Uncontrollable and interesting though, content has always been influenced by the manner it was selected for consumption.
What is different is that it is becoming increasingly rare to consume entertainment content in the absence of any social interaction. This, in turn, is changing our perception of entertainment; if my friends aren’t doing it, I’m not going to either – right?
Or more to the point; if you don’t draw me in enough to experience, talk about and share with my friends, you’re going nowhere fast.
This poses some real issues for those entertainment options which remain locked with dim, brassbound distribution channels, impervious to an audiences’ attempt to socialise them. …So what happens next?

Ideas anyone?

Image thanks to Matthew Strong and Flickr Storm